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Driving Consumerism Digitally
Amy Cueva, CEO of Mad*Pow, and Matthew Holt, Co-Chairman of Health 2.0 partner to teach �Driving Consumerism Digitally� a course focused on the growing role of digital technology in motivating health care consumerism. Together Cueva and Holt will address market trends in relation to digital technology, identifying technical breakthroughs that have challenged and changed the global and local health technology markets, and examine how technology innovation can and should change the landscape of our health care system. This course offers a unique opportunity to combine the insights of Amy Cueva, who has spent her career developing and designing successful technology innovation for consumers, and Matthew Holt, who is a loud and proud health care consumer advocate, researcher, writer, and expert in the field of health technology.
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Ról ről Matthew Holt and Amy Cueva
Matthew Holt and Amy Cueva
Matthew Holt, Health 2.0 Co-Chair, spent the 1990s learning from the best to be a health care futurist at Institute for the future, and a survey researcher at Harris Interactive. In the early 2000s he spent time at a PHR start-up, but since he’s been the author...